1. Zhang describes his users, unlike users in cities, as having few choices of offline stores or online stores city people can access through PCs in the daytime at work or at night at home. They use low-end mobile phones, getting connected with 2G and more recently with 3G. All Maimaibao’s users made purchases through its WAP site, said Zhang, with a half using feature phones, one third using Symbian-based smart phones and the rest using phones that cannot be identified by Maimaibao – Shanzhai phones. Internet café is the only place for them to access desktop PCs in spare time. Their online life on PC, however, doesn’t include setting up an account on Alipay or any e-commerce platforms, but playing online games, chatting on QQ IM or watching videos. So they pay cash on delivery. Delivery is a problem for most courier services don’t go to distant areas that only SME, the state-owned national delivery service, and two other private ones do. Sometimes it takes time to find where those people are; sometimes they cannot be found even though customer service staff had called them to confirm. The rate of failed delivery – recipients cannot be found — with Maimaibao is as high as 15% to 20%.
  2. Some sites, for example, gave discounts based on whether or not a person was using a mobile device. A person searching for hotels from the Web browser of an iPhone or Android phone on travel sites Orbitz and CheapTickets would see discounts of as much as 50% off the list price, Orbitz said. Both sites are run by Orbitz Worldwide Inc., OWW -3.77% which in fact markets the differences as “mobile steals.” Orbitz says the deals are also available on the iPad if a person installs the Orbitz app.
    — Websites Vary Prices, Deals Based on Users’ Information - WSJ.com. So there’s a market opportunity, a tool that makes your desktop browsing look like it is coming from a mobile, ideally at a location nearby to where you are searching about. Also vice versa, a tool to make it look like your iPad is a desktop browser… I heard in UK stores show higher prices online to people shopping via an iPad, which is why I haven’t done any Xmas sale shopping this year… Don’t want to get out the laptop as feels like work, but don’t want to feel ripped off on my iPad, so I just decided not to bother.
  3. In the first quarter of 2012, consumers made 8.2% their online purchases through a mobile device; by the end of the fourth quarter, that figure will reach around 20%
  4. SlimTrader, a service that allows customers to use their phones to get information and availability, and to pay for services ranging from airplane tickets to bags of fertiliser. While in many parts of the world, such a service would use the internet, this option was not available for a large majority of Nigerians using basic feature phones. Instead, SlimTrader can be used entirely by text message.
  5. Peapod LLC is greatly expanding its virtual grocery store program in commuter rail stations. Today it’s launching more than 100 virtual grocery stores at stations in Boston, Connecticut, New York, New Jersey, Philadelphia, Washington, D.C., and Chicago.
  6. Fab.com, which sells trendy home decor and apparel online, said recently that 30 percent of the company’s revenue and 30 percent of its daily visits are now from mobile. One Kings Lane, which is projecting $200 million in revenue this year, reports that mobile makes up 22 percent of the company’s sales.
  7. roughly 16 percent of eBay’s revenue this year will be coming from mobile devices. While that’s still a fairly small percentage, that number has doubled in just the past year.
    Steve Yankovich, eBay’s VP of mobile, said the average transaction on eBay’s mobile apps runs between $30 and $45, in contrast to companies that sell 99-cent mobile games or virtual goods. On the high end, he notes that more than 9,000 cars are sold every week through the app, some of which are priced above $100,000.
  8. A survey by the National Retail Federation last fall found that while only 6 percent of retailers said they used mobile point-of-sale devices, half of the respondents said at the time that they planned to adopt such devices over the next 18 months. Additionally, about 75 percent of U.S. merchants said they intended to buy a tablet over the next year, according to market researcher NPD
  9. grocery retailer Ahold has a mobile shopping app called Scan It! that is available at 270 Stop & Shop locations in the Northeast. The app, which combines personalized offers, mobile self-scan and bag, and express checkout, helped boost the chain’s loyalty and drive an increase in sales“With shoppers ignoring 98 percent of the SKUs in a grocery store, personalization has an even greater importance with mobile,” Mr. Caron said.

    “Bombard me with irrelevant offers and I’ll shut off,” he said. “Engage me with smart offers that are tailored to my needs and buying behavior, and I’ll reward you by spending more. And, in grocery, that’s where you win.”

  10. (Acc to Ron Johnson, CEO of JCPenney)…
    n addition to the planned mobile checkout devices, JCPenney is also implementing self checkout kiosks. “It’s really cool and it’s really easy because it’s RFID-based… You don’t have to scan an item, you just throw it down and there’s the price…. By ditching traditional checkouts and replacing them with mobile checkout devices, JCPenney is creating a seamless experience for customers and giving them more options….
    “By empowering team members to break away from traditional cash wraps and putting the power of check-out in their hands, they can focus on delivering exceptional service anywhere in the store
  11. eBay apps have been downloaded 90 million times, up from 65 million in January. People are using the apps to list almost two million devices every week, and a handbag is purchased every 30 seconds

  12. 53 percent of (US) mobile commerce users have stopped an in-store purchase as a result of using their mobile phone… Of those… 38 percent have done because they found a better price in another store, 30 percent because they found a better price online, 21 percent because they found a better item online, 13 percent because the product was not available, 11 percent because they saw a negative review, 11 percent because they bought a similar item instead and 11 percent because they could not find information on the product they were planning to purchase.
  13. Farmers will from now get fertilisers and seed allocation through their mobile phones, the Minister of Agriculture and Rural Development, Dr. Akinwunmi Adesina, has said….

    The minister said the old system whereby government bought and distributed fertilisers was laden with corruption and inefficiency and also led to rent seeking and exploitation of farmers.

    He said the new scheme was designed to get seeds and fertilisers to small holder farmers using their phones and biometrics to ensure authenticity.

  14. With a significant percentage of Topshop’s online sales already coming from mobile devices, Topshop created the app to make its entire product catalog easily accessible to mobile customers. In the first four weeks that it has been available, the app has seen more than 280,000 downloads… The app was designed to keep the Topshop brand identity at heart while making it easy for customers to stay up-to-date on what is new at Topshop, as the retailer changes several hundred items a week.
  15. of the 33% of cell owners who used their phone recently in a store to look up either product reviews or prices online, roughly half (representing 17% of all cell owners) used their phones to engage in both of these activities.