Forget a Post-PC world. Google’s playing for a Post-Phone world. I give these guys enormous props for their foresight. It’s all about skating to where the puck is going and Google Glasses could be it.
(via Google exec says web is ‘scarce resource’ | Video | Reuters.com) — hopefully full speech video will come soon, but in the meantime, I found this
Google Algo Changes - SEO Rapper (by m0serious)
Google, on Tuesday, was awarded a patent for “advertising based on environmental conditions.”… So Google can now deliver targeted ads to users based on their surrounding environment. For example, the patent notes, temperature information gathered by a phone’s sensors can be used to flash ads for air conditioners (if temperatures exceed a certain thresholds), or winter coats (if the temperatures fall below a certain benchmark).
Sensor info isn’t the only environmental information Google wants to analyze with the patent. Google also wants to analyze background information:
“An audio signal that includes a voice instruction from a user of the remote device can be received, and the environmental condition can be determined based on background sounds in the audio signal,” the patent reads.
Stanford is the farm system for Silicon Valley. When looking for engineers, Schmidt said, Google starts at Stanford. Five per cent of Google employees are Stanford graduates
Today we have more than 200 million monthly active users on translate.google.com. … more than 92 percent of our traffic comes from outside the United States. … In a given day we translate roughly as much text as you’d find in 1 million books. To put it another way: what all the professional human translators in the world produce in a year, our system translates in roughly a single day
Google's Creative Destruction | Fast Company
Article about Google Ventures
Google Consumer Surveys,” which allows publishers to glean a little more revenue from their content by serving up short surveys to readers. These surveys function like paywalls: When a reader lands on an article page, he or she will have to answer a question or three to view the full text of the article… For every response sent to Google, publishers get $0.05… what happens to those survey responses? They’re collected by Google and sold to businesses seeking low-cost market research. Responses targeting the general U.S. population cost businesses $0.10 per response, with a minimum order of $100
in 2011, Lawee shepherded Google’s purchase of at least 25 firms, or one every other week. (If you count acquisitions it made only for patents and other intellectual property, the number is even higher.) Facebook, by comparison, bought just six companies in 2011. Apple bought three.
Mr. Gundotra said that any advertisement on Google that has a “social annotation” to it, specifically someone who has clicked the +1 button on an ad, is experiencing a drastic uptick in engagement.
“We are seeing 5 to 10 percent click-through-rate uplift on any ad that has a social annotation on our own Web sites,”
On a daily basis, 50m people who have created a Google Plus account actively use the company’s Google Plus-enhanced products, Mr. Gundotra said. Over a 30-day period, he said, that number is 100m active users.
Although these numbers sound impressive, the catch is that Google Plus-enhanced properties include YouTube, the Android Marketplace and Google.com, the company’s flagship search engine. Yet Google contends that these numbers illustrate that more than 100 million people have signed up for a Google Plus account and are now actively engaging with Google Plus-related products
