This is my dumping ground for quotes and other stuff relating to the wonderful world of digital & communications.
In the first quarter of 2011, 15.8 million people had purchased a Groupon for one of 57,000 merchants.
IntoNow has roughly 600,000 users and typically sees 25,000 to 35,000 tags per day
only 9 percent of people have received a coupon or discount code on their phones based on where they were standing, according to new data from Compete
business owners can use the new “post to your place page” feature to post updates about their businesses directly from their dashboards. This gives local businesses the ability to send out updates about new products or - in the case of local restaurants - to highlight daily specials and new menu items.
Tesco uses its data-collecting loyalty card (the Clubcard) to track which stores customers visit, what they buy, and how they pay. This information has helped Tesco tailor merchandise to local tastes and customize offerings at the individual level across a variety of store formats—from sprawling hypermarts to neighborhood shops. Shoppers who buy diapers for the first time at a Tesco store, for example, receive coupons by mail not only for baby wipes and toys but also for beer, according to a Wall Street Journal report. Data analysis revealed that new fathers tend to buy more beer because they can’t spend as much time at the pub.
Businesses add a coupon to their listing in Google’s Local Business Center. When you search a Google local listing from your Internet-enabled phone, any available coupons show up. As with other mobile coupon sites and applications, you’ll simply present your phone face at the check-out stand. The checker will enter in the coupon bar code and you’ll get your discount.
