This is my dumping ground for quotes and other stuff relating to the wonderful world of digital & communications.
Much of the success of Monmouthpedia comes from its ability to capture the imagination of the Wikipedia community, which has embraced the town virtually. Wikipedia volunteers have contributed nearly 500 new articles in over 25 languages, as well as videos on topics such as the historic Chartists movement.
The project also has a long list of partners, including 200 businesses, several universities and nearly every school and community group in the area. Wikipedia has partnered with museums and other institutions before, as in Derby, but in Monmouth you will see over 1,000 QR codes on every school, every important building, and hundreds of shops. The County Council itself has a QRpedia code in its reception that takes you to their Wikipedia article.
Croatia’s Hrvatska Pošta has come up with … postage stamps featuring QR codes that can be used to track the mail and confirm delivery
38% of Fortune 50 companies have mobile-optimized websites and 58% offer a mobile app.
43% have mobile websites or applications that are enabled for mobile transactions such as shopping, updating account information, refilling prescriptions or transferring money.
22% are placing QR codes in magazines, on billboards, or at any convenient location
22% communicate with stakeholders via SMS
(An Italian flour maker is putting QRcodes on the packs)… The products have been endorsed by Chef Fabrizio Mantovani, a popular Chef from the Italian version of “Ready Steady Cook” or “La Prova del Cuoco” and he has created 12 original recipes for the products. We thought that the recipes could be made available to consumers at the very moment they pick the products off the supermarket shelf, so we put a QR Code directly on the package. This code resolves to a mobile site (which is embedded in a specially designed microsite) which shows all the recipes and can be used as a shopping list for all the ingredients one needs for a certain recipe.
Bordeaux City Hall from having one of the largest public administration QR Code roll outs in the world. The so called Digital City Project involves the City Council putting QR Codes on their own street furniture including access control points and 600 parking meters. The Codes allow the visitor in Bordeaux to get 24 hours a day on-demand access to World Heritage information about the streets and monuments of the City. More QR Codes and more content are planed, including shortcuts to smart Google Maps to find shops, services or parking places to “ideas of the day” or headline news of the City.
HSBC Bank is using QR Codes in out-of-home and print advertising for its “HSBC presents Wimbledon 2010 at Rockefeller Center” event. The outdoor ads (images below) will appear on phone kiosks in Manhattan neighborhoods like Chelsea, Midtown and Wall Street. The print ads will appear in publications such as Time Out New York, AM New York, The New York Observer and The New Yorker. The QR Code resolves to the event’s mobile site.