1. Data traffic on Western Europe’s mobile networks rose by 39% between 2011 and 2012, to 3,077 exabytes, according to a new report from ABI Research. According to Marina Lu, a research associate at ABI, some 50% of subscribers in Western Europe are now on data plans and “making full use of it”.
     
  2. Mobile phones have become the most common way for Chinese citizens to connect to the Internet, meaning the mobile Web has surpassed desktops. This is largely thanks to rural areas, which are driving over 50 percent of new Internet users
     
  3. Mobile has increased from 6% to 25% in last 18 months across the whole of YouTube
     
  4. Of the 10 countries with the most Facebook users, six are emerging markets, and five of them—India, Brazil, Indonesia, Turkey, and the Philippines—represent 217 million Facebook users. The overwhelming majority are poor by the standards of the developed world, use feature phones that could not access Facebook before the dawn of Facebook Zero, and don’t have any other way to use Facebook
     
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  6. The BBC reported that of the 106m requests for online Olympic video content received during the Games, 12m were from smartphones rather than desktop computers or tablets. At weekends, as viewers left their offices behind, 40% of browsers accessing the Olympics coverage, from schedules and medal tables to video clips, were from a mobile. The number is now almost on a par with desktop computers, where 47% of browsers were located. Smartphone browsing fell back on weekdays as workers returned to their desks, but remained substantial at 30%.
     
  7. A survey by InMobi, a mobile ad company, of 1,055 people asked how much time they spend interacting with all forms of media. Users responded that they watched TV for 141 minutes a day. But they spent 144 minutes a day—26% of the nine hours they used various media—with their phones.
     
  8. consumers who visit an advertiser site that is mobile-optimised looked at on average 19 pages per person - 33% more than if the site was not optimised (12 pages)
     
  9. Mobile phones have overtaken computers as the most popular device for getting online in China, the government said Thursday, as it announced the number of web users had hit 538 million…. 

    The number of people using mobile phones to go online rose to 388 million in the first half of this year, up 9.2 percent from the end of 2011, while 380 million used computers.

     
  10. As usual, another fabulous roundup from Mary Meeker.  These are my favourite slides, but it’s worth a flick through in entirety… not just for the stats, but for the lovely “reimagining” series

    http://www.scribd.com/doc/95259089/KPCB-Internet-Trends-2012

     
  11. analytics firm StatCounter recorded a milestone event: for the very first time, mobile devices reportedly accounted for over 10 percent of traffic on the global internet
     
  12. A new report from the Pew Internet & American Life Project finds that 74% of smartphone owners use their phone to get real-time location-based information, and 18% use a geosocial service to “check in” to certain locations or share their location with friends.
     
  13. "Message Optimizer turns every mobile phone into a mobile computing and mobile authentication device," states ForgetMeNot Africa. The MO allows "more and more of our subscribers to get access to the internet without having to purchase expensive smartphones," according to Douglas Mboweni, the chief executive officer of Econet Wireless Zimbabwe, a mobile network. How does the MO deliver messages without the internet or a personal computer? First, a mobile phone subscriber sends an SMS to a given short code. The message is received in the mobile company’s message centre, which then forwards to ForgetMeNot Africa’s internet servers. The servers process, route and deliver the message to the subscriber, who can then respond… The company currently has around 48 million users, having made inroads into east, west, southern and central Africa
     
  14. nearly 37 percent of smartphone users in EU5 reported accessing news sites via an app or browser in January 2012, showing an increase of 74 percent over the past year. For EU5 smartphone users who accessed news sites on a near-daily basis, the growth rate was even stronger at 82 percent. The UK showed the highest penetration with nearly half (46.8 percent) of smartphone users reporting having accessed news sites at least once in the past month.