Interesting Snippets

Turkey has 35 million Internet users—out of a total population of around 77 million—70% of whom, according to research firm Comscore, are younger than 34. That makes the country the fifth-largest Internet audience in Europe. Those users are engaged, spending the third-longest time online in Europe, after the Netherlands and the U.K.

Turkey has also embraced social media: It is one of the top five audiences on Facebook and top 10 on Twitter. Furthermore, Turkey’s infrastructure is well developed. Credit-card penetration, at some 60%, is higher than the European average of 50%. Online retail is strong and growing fast